54bid is a programmatic SSP + exchange that connects your inventory to premium demand. Increase fill, boost eCPM, and stay in control with transparent reporting.
{
"requestId": "a1b2c3",
"impression": 1,
"bids": [
{ "dsp": "AlphaDSP", "price": 1.32 },
{ "dsp": "SkyBid", "price": 1.28 },
{ "dsp": "NovaAds", "price": 1.18 }
],
"winner": { "dsp": "AlphaDSP", "price": 1.32 }
}
Trusted by publishers and brands across 50+ countries
Built for both publishers and demand partners — fast, transparent, and privacy‑first.
Plug‑and‑play Prebid / OpenRTB endpoints with sub‑100ms latency. Transparent auctions and clear win reports.
Dynamic price floors, ad refresh, and country/device rules to maximize eCPM without hurting UX.
Traffic quality scoring, ads.txt/app‑ads.txt checks, and integration with MRC‑certified vendors.
5‑minute granularity dashboards for impressions, revenue, CTR, unfilled, and country‑wise performance.
JavaScript tag, Prebid adapter, or server‑to‑server. Start testing in minutes with sandbox demand.
Access curated DSPs and direct brands across tier‑1 and emerging markets with transparent rev‑share.
Share domains/apps and ads.txt; we verify inventory and set brand‑safe defaults.
Drop our JS tag or Prebid adapter. Optionally enable server‑side bidding for scale.
Tune floors, refresh, and rules. Track lift with live reports and export to CSV/Excel.
<!-- 54bid async tag -->
<script async src="https://cdn.54bid.com/tag.js" data-site="YOUR_SITE_ID"></script>
By country, device, placement
Requests → Impressions
Daily & real‑time
Fraud & viewability
No setup fees. Cancel anytime. Revenue share varies by volume and vertical.
Up to 5M monthly impressions
5M–50M monthly impressions
50M+ monthly impressions
“We saw immediate lift in eCPM and better fill across EU markets.”
“Integration took less than a day; reporting is clean and fast.”
“Great support and strong brand‑safe demand partners.”
Use our async JS tag for a quick start or add our Prebid adapter. We provide test demand and clear docs during onboarding.
Display (banner), native, and video (instream/outstream). We also support refresh, sticky, and in‑content placements.
Monthly NET terms with bank transfer or PayPal. Thresholds depend on the plan and region.
Yes. Connect your DSPs and direct campaigns alongside 54bid demand using mediation controls.
Tell us about your inventory and we’ll set you up with a sandbox and a dedicated success manager.